Our Roots: Built From Real Business Experience

Insurance Plus was born from more than three decades of hands-on financial advisory work.

In 1992, Denise Nelson and Tina Marso founded Accounting Plus, Inc., a full-service accounting firm dedicated to guiding business owners and families through tax strategy, financial planning, and long-term growth.

Over the years, they worked alongside employers across industries including:

Manufacturing
Construction & Contracting
Healthcare & Senior Care
Agriculture
Retail & Professional Services

What they consistently saw was this: Business owners were paying too much for insurance, lacked proper coverage, and weren't receiving strategic guidance — just quotes.

To solve that gap, Insurance Plus, LLC was created as a sister company focused entirely on delivering smarter insurance strategies backed by real business insight.

What Makes Insurance Plus Different

We don't operate as a transaction-based insurance agency. We operate as a consulting partner.

Risk analysis and coverage design
Commercial property & casualty insurance
Workers' compensation strategy and cost control
Employee benefits consulting and compliance guidance
Industry-specific insurance programs
Ongoing advocacy and policy optimization

We help employers:

Reduce unnecessary premium spend
Strengthen coverage protection
Control long-term benefits costs
Navigate audits, claims, and compliance
Align insurance strategy with business goals

Strategic Growth: Joining the Brawner Insurance Platform

In March 2025, Insurance Plus joined forces with Brawner Insurance — a rapidly growing Midwest insurance platform serving individuals, farms, and businesses across multiple insurance disciplines.

Carrier access and market leverage
Consulting resources and technology
Claims advocacy and risk services
Multi-line insurance capabilities

While preserving the local, relationship-driven service Insurance Plus was built on. Together, Insurance Plus and Brawner Insurance now provide comprehensive insurance and risk management solutions across commercial insurance, employee benefits, personal insurance, agricultural coverage, and Medicare planning.

Who We Serve

Insurance Plus partners with businesses that value strategy over transactions, including:

Small to mid-sized employers

Multi-location companies

Growing operations planning for scale

Family-owned businesses

Professional organizations

If insurance impacts your bottom line — we're built to help.

Our Promise

We believe insurance should:

💰

Make financial sense

🛡️

Protect you properly

📈

Support growth — not limit it

And we hold ourselves accountable to that standard every day.

Get to know the people behind Insurance Plus